What is the one thing that you realize that you completely forgot just before going into someone else’s wedding? No, it is not your pants, it is an envelope. An envelope is not even considered to be a marketing strategy, because of how low returns it gives. In this digital age, we forget that envelope marketing used to be one of the coolest marketing ideas because of the fact that everybody loved to read a mail.
But in this day and age, we forget that just like how electronic mail used to be something very exciting, a handwritten business card wrapped in an envelope which is personally delivered to your doorstep is exactly as exciting as the electronic mail was, back in those days. This is exactly why you should be up for envelope marketing. You can find a number of envelopes painting in Ottawa because of the fact that there are a number of shops that are especially dedicated to this profession.
What is the basis of enveloping marketing?
Now, choosing an envelope is something that is not some out of a rocket science textbook. This is because of the fact that you can select an envelope just like you select your drink. It is exactly what you want because of the fact that the envelope is reproducible at a very small cost and it does not take that much time.
The only thing that you need to determine is how it reflects your business. So if you are opting for envelop painting in Ottawa, try this:-
- If you sell bread and you have opened up a new bakery somewhere in the town you can wrap your mail inside a plastic or a cover used for pieces of bread. In this way, the customer would be able to guess what your product would be at first glance.
- If you are a digital marketer, and you have plenty of money lying around, or you can get free micro SD cards or pen drives from somewhere that is thrown away or are just not in use, you can mail the golden customer that you definitely want on your side, your brochure or details regarding your company and then mail the micro SD cards or pen drives which contain these brochures, to them in an envelope.
Thus, envelopes can be a part good part of your business strategies, concerning marketing and it would be a great way to boost the sales of your products and services.